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Steps for Successful Collections

Collections is part of the towing business whether we like it or not. Following are steps to collect more of the money you’ve already earned.


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Online Advertising for Towing Companies

TowProgram has been busy lately working with towing company owners to set up an online local advertising plan that are custom built for towing companies.

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Tow Company Advertising

(This tow company advertising article originally appeared in the April, 2011 issue of Towing & Recovery Footnotes. You can view the entire issue electronically at their site http://www.trfootnotes.com/.)

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Getting the Most from Your Tow Show Trip

(This article originally appeared in the April, 2011 issue of Towing & Recovery Footnotes. You can view the entire issue electronically at their site http://www.trfootnotes.com/.)

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12 Dec 2014

2015 Tow Show Schedule

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2015 Tow Show Schedule

The 2015 tow show schedule will bring all sorts of new and exciting experiences to the towing industry. Tow Shows are a great way to learn more about our industry, improve your towing business and meet some folks who know what you go through all day long. Below is a list of shows we are aware of. If we need to add or update a show on this list please let us know!

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Five Things to Consider Before Starting Your Tow Company

Starting a towing company can be both a rewarding and challenging process. But as excited as you may be to get the wheels rolling and the cash coming in, there are a few things you may want to consider before opening your doors.

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09 Dec 2013

2014 Tow Show Schedule

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2013/12/09/2014-tow-show-schedule/

2014 promises to be another great year for tow shows. As the economy improves towers nationwide will be flocking to tow shows to see the latest trucks, technology and teachings. Be sure to catch the TowProgram team on the road again this year helping towers cost effectively target cash call customers with internet advertising. Below is the 2014 tow show schedule. Do you have a show that is not listed below? Just drop us a line and get added to the list.

 

April 10-13 – Florida Tow Show®, Hilton Across from Disney Village, Orlando, Fl.

 

407-296-3316, www.floridatowshow.com

 

May 15-17 – American Towman Showplace, Las Vegas Tow Show, Southpont Hotel, Las Vegas, NV

 

www.TowShow.com

 

May 17-18 – New Hampshire Towing Association Tow Show, Hampton Beach State Park, NH.

 

603-863-4206 , newhampshireta@comcast.net • www.nhtowingassociation.org

 

June 20-22 – Wisconsin Towing Association Annual Convention and Truck Show – Chula Vista Resort (608-254-8366), Wisconsin Dells, WI.

 

WTA Office, 608-833-8200 ext.11 chouser@witruck.org

 

Aug. 7-9 – Tow Expo, Texas – Henry B. Gonzalez Convention Center, San Antonio, TX.

 

www.towman.com.

 

Aug. 22-23 – The NW Tow Expo sponsored by the Towing and Recovery Association of Washington, Silver Reef Casino, Ferndale, WA.

 

509-782-7170 www.towingandrecovery.org.

 

Sept. 19-21 – Tennessee Tow Show hosted by Tennessee Tow Truck Association & Tow Times. Chattanooga Convention Center, Chattanooga, TN.

 

www.TennesseeTowShow.com Brenda Faulman (Tow Times) 407-327-4817, Brenda@towtimes.com or David Williams (TTTA) 615-306-9891,David@towproservices.com.

 

Sept. 25-28 Midwest Regional Tow Show, Great Wolf Lodge, Mason, OH, 877-341-3400 or 513-7911-3555

 

www.trao.org midwest@trao.org

 

October 9-14 – Western States Tow Show hosted by California Tow Truck Association, Town and Country Resort, San Diego, CA.

 

www.WesternStatesTowShow.com   Karly Worl 916-617-2882.

 

Nov 21-23 – American Towman Exposition, Baltimore Convention Center, Baltimore, MD.

 

www.towshow.com

 

12 Dec 2012

2013 Tow Show Schedule

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2013 Tow Show Schedule

TowProgram attends several tow shows each year offering seminars on a variety of topics to help tow companies become more profitable. We always have show floor space to discuss our Black Book of Towing and our Cash Call Builder Online Advertising Plan for Towers.

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16 Jul 2011

TowProgram to Attend Ohio Tow Show

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After great successes in Reno the TowProgram team is heading to Ohio for the MidAltantic Tow Show. We will be talking with towing company owners and managers about how to more effectively advertising their company online.

See you then,

Dennis

06 Jun 2011

Western States Tow Show

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The TowProgram team are just back from Reno and another successful CTTA Western States Tow Show. Attendance seemed to be down this year no doubt due to the tough economy. I actually wrote an article about this subject for Towing & Recovery Footnotes called “Getting the Most of Your Tow Show Trip” that talks about how, in addition to enjoying the company of other towers, owners can actually benefit from the investment of a trip to a tow show with a little prep.

The classes I gave on Tow Company Marketing were well attended and I was happy with the topics I covered. I think we were a little too technical for in the Friday seminar called “Internet Advertising for Your Tow Company” partly due to the fact that I want to make sure I am giving as much information as possible to the folks taking time to attend my classes. I am sending out my follow up information to attendees and look forward to helping them with their online programs.

Saturday afternoon’s class “The Dos and Don’ts of Tow Company Advertising” was also a hit and even with the late hour the attendees were engaged and asking great questions. We sold out of The Black Book of Towing and are shipping copies to buyers from the office this morning to show buyers.

I know I have said this before but attending a tow show is such a rewarding experience for me personally. I really enjoy being able to directly interact with my customers and other towers. I like making a connection with towers and being able to offer a truly effective solution to a real company challenge they face. The overall response I get from towers is so positive it makes me want to spend the entire year attending shows. But then who would keep Tow Program’s offices running? We all know about the playing mice…

I also have to mention all of the hard work by the CTTA Board and members. They came together to overcome some real challenges and put on a good show. Thanks for the effort!

Until next year Reno!


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Who Is Dennis Wencel

TowProgram Dennis WencelMarketing expert and former tower Dennis Wencel provides complete web solutions for tow company owners who want to generate more cash calls and drive greater profits.

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